The beauty industry has a thing for mythical creatures, but dragons don’t seem to be a part of it.
For years now it’s been all about unicorns, mermaids, and sometimes even fairies too.
When I was in elementary school I read books about those creatures. In 6th grade we had a sewing activity every week, and I made a unicorn plush that I still have. My grandma was also very fond of unicorns and gave me a little glass one which I keep on my vanity dresser.
But now, as an adult, unicorns make me cringe because of how far the beauty industry has taken it. There are hundreds of articles analyzing how the trend began. I heard it had something to do with there being a Lisa Frank makeup line (which I used to have school supplies of) and it brought a lot of nostalgia to young women, hence other brands started to get into the fad.
Eventually it exploded and I couldn’t walk into Sephora without seeing at least one brand displaying a unicorn-themed collection, Bath and Body Works also succumbed to it along with mermaids, and even fucking food companies do it now (Starbucks’ notorious frappuccino). It’s one thing to make a glittery iridescent lipstick that’ll make your lips sparkle like whatever magic a unicorn’s horn emits, but it’s quite over the top to make scented candles called unicorn poop to suggest that everything a unicorn produces, even through defecation is colourful and magical. (yes I saw an advertisement for it on Instagram and it made me nauseous)
After more than two years of putting up with this, I have to ask: why is this still going on? More importantly, why isn’t dragon beauty a thing?
If you look online you can see tons of dragon-inspired looks, especially on Pinterest. Some of them are perfect for Halloween or cosplay, while others are a little more subtle. The only time I ever saw dragon-themed products was when Urban Decay launched a limited edition Game of Thrones collection earlier this year. One of the products was a dragon blush, bronzer, and highlighter palette all in one with the powder resembling dragon eggs. Those products sold out quickly.
Part of me should be grateful that dragons have not got the same treatment as unicorns in the beauty industry. The last thing I want is someone to come up with a dragon snot product or something!
Dragons have been in our legends and myths for centuries just as long as unicorns have so why don’t they get the same amount of attention? How come there’s a National Unicorn Day on the Internet but not a dragon one? Is it the belief that dragons only want to burn and eat us if they existed? Is it that it’s easier to make an everyday makeup look with unicorn stuff? Is it that unicorns possess magical powers and dragon’s can only fly and breathe fire?
So many questions that will probably never get answered and this is me, being the Vulcan that I am, trying to find the logical reason to something that happens in this world that has no sense to it.
I thought that the most valid reason is that if we are strictly talking about makeup and skincare, that is something marketed towards women and adding unicorns and mermaids to it brings out our nostalgia when we were little girls and we had toys, clothes, and school supplies embroidered with those creatures.
Somehow that nostalgia we got turned it into a phenomenal trend that has been going on longer than it needs to. Paste unicorn or occasionally mermaid onto something and it’ll be a best-seller no matter what you call it. It’s like the beauty industry has ruined unicorns for me and I’ve found solace in my dragons like I have always turned to them since I was 14.
To clarify, I do not hate unicorns and am not bashing anyone who likes to colour their hair and face with rainbow glitter. You want to do that, knock yourself out. But, I just personally think this trend has gone too far.
If we were to bring dragons into the beauty industry, let’s not overdo it. Let’s just limit it to makeup and skincare and no crazy names like “dragon snot, poo, slime, etc” An eyeshadow palette or lotion called “Dragon Scales” is good enough.
I’d rather slather myself with that than a unicorn’s essence or whatever. Give me a pair of dragon wings so I can fly and I promise not to burn anyone who gives me trouble. I don’t need a horn on my forehead to stab people I hate or sparkle like a character from My Little Pony.
Anybody else wish dragons were appreciated more? And it doesn’t have to be just in beauty, but in general.